Expert Secrets Review: Is It Worth It Or Overhyped?

Hey there! Welcome to my Expert Secrets review. 

This book is like the secret sauce of online marketing. Once you read it, you’ll become a marketing ninja, and your competitors will be left scratching their heads, wondering how you did it. 

So, be prepared to take your business to the next level!

Unlike pretty much every other Expert Secrets review out there, I’ve actually:

• Read the Expert Secrets book over 10 times (both 1st and 2nd editions)
• Spent countless hours reading and implementing the book for my business.
• I was a beginner with ZERO followers, limited resources, and no special background… I understand small business owners’ challenges and how Expert Secrets could and couldn’t help you.

I’m uniquely qualified to show you exactly what Expert Secrets talk about and why it’s different than other online marketing” how to” books.

LOOK

You have to do a ton of research before choosing the strategy to help you get more followers and convert people who visit your website to purchase customers.

Selecting the wrong can lead you to waste months or years trying to apply the wrong methods with no results.

So, sit back, take a coffee, and be ready for this beast of review.

Is Expert Secrets A Must-Read Book For Entrepreneurs?

After spending countless hours reading and trying to apply strategies inside Expert Secrets book from 2017 until now…

Yes, 100%.

It’s not an easy book, but I loved that Russell simplifies even the most complex concepts by incorporating many relatable real-life stories, doodles, and examples.

The Expert Secrets book doesn’t teach you to LIE to others or become a SCAMMER by telling anyone you’re an expert.

It’s all about building a solid foundation for your business to grow and thrive. One of the key components of this is:

• Effectively find a profitable niche and market to people within that niche.
• Use storytelling to build your brand.
• Create a following of loyal customers who will advocate for your brand.
• Provides a system for getting people into your sales funnel and persuasive skills to turn doubters into believers.
• Serve your customers at a higher level.

Expert Secrets is particularly useful for those in the information products or coaching industry. While the book does have its drawbacks, it is still a valuable resource for entrepreneurs looking to take their businesses to the next level.

At first, I found it quite challenging for me – the guy who had just started the online marketing journey and had no special background. – Liked 95% people who read this!

So, I’m NOT an EXPERT!

I used Attractive Characters to attract my dream customers, making me seem like an “adventure” guy. I didn’t have to tell anyone I was an expert, yet my followers skyrocketed. 

It’s amazing what’s possible when you learn, lives, and leverage from the Expert Secrets book.

I wanted to share this personal experience with you because it truly changed my business life, and I’m confident it can do the same for you.

About Russell Brunson – Expert Secrets Author

In the market famous for scams and many fake gurus out there. So why should I trust this guy?

Let me introduce you to Russell Brunson and hopefully put any doubts to rest.

Russell Brunson is known as a Co-founder of Clickfunnels – a software company that helps entrepreneurs create beautiful sales funnels quickly and easily without needing any technical skills.

FAST FACT: Clickfunnels generated over 100M dollars in the first 3 years and ranked #76 on INC (2018). Currently, they have over 100,000 active members and hit $160m in Dec 2022.

He has been collecting junk mail since the age of 12.

Russell Brunson’s success in 2003 came with his viral marketing software, ZipBrander allowed website owners to brand their downloads with their logo and links – a new concept at the time.

“In 2005, Russell Brunson leveraged his marketing expertise to create another successful product – a DVD instructional course on “How To Create A Potato Gun.”

Russell sold everything online and reached the top rank in several network marketing companies, such as winning a Ferrari and generating 1.5 million leads in only six weeks!

Russell Brunson is also a New York Times Bestsellers author who has popularized the concept of sales funnels with his books:

• Dotcom Secrets (2015)
• Expert Secrets (2017)
• Traffic Secrets (2020)

These books have become a game-changer for entrepreneurs who seek to market and sell their products online.

He has transformed the way businesses think about and execute their marketing strategies. His sales funnel approach has revolutionized online marketing and helped many entrepreneurs and businesses succeed.

In 2018, Russell Brunson made over 3 Million Dollars in sales with 90 minutes presentation at 10X Growth Conference. (You’ll learn how to do it inside the Expert Secrets book)

After all, We could take his book seriously because he has all the necessary credibility.

Expert Secrets Overview

Expert Secrets is the 2nd book in the series Secrets Trilogy by Russell Brunson. It includes:

• Dotcom Secrets book
• Expert Secrets Book
• Traffic Secrets book

After the success of the Dotcom Secrets book in 2015, many people started building sales funnels to grow their online businesses.

Look at more than 10.000 Clickfunnels and watch thousands of funnels being built. Russell Brunson realized most of them were not converted well.

Some people never generated leads or made any money because they lacked the basic understanding of converting visitors into customers.

That’s why the Expert Secrets book launched to help you:

• Understand the fundamental of persuasion
• Master the Air of Story
• Build a tribe
• Become a leader in your industry
• Learn how to communicate with people who entered your sales funnels.

The Dotcom Secrets book is likely the “science” of funnel building, and the Expert Secrets book is the “art” behind successful funnels.

The book gives you frameworks to attract your dream customers, breaking their false beliefs and serving them at a higher level.

You will NEVER look at your business as a product, service, or even offer. Instead, it’s a movement of people who have been called to serve.

In the 2nd Edition, published in 2020, Russell Brunson restructured the information inside the book. He added more content to help you not only convert people inside your funnels but also become a leader.

What are the main takeaways from the Expert Secrets book?

• A successful expert is someone who has a deep passion for their topic and is willing to put in the necessary work to become an authority in their field.
• To become an expert, you need to focus on a specific niche and study it thoroughly.
• One way to create a strong personal brand is to become a leader and advocate for your niche, sharing your expertise and insights with others.
• People are willing to pay for expertise that can solve their problems and meet their needs. You need to create a product or service that does this effectively.
• Instead of joining someone else’s blue ocean niche, you should create your own category and become the category king.
• If you can get your prospect to believe the One Thing that will crush their other objection, then they will buy
• The power of storytelling can help you connect with your audience and establish trust and credibility.

Who Should Read Expert Secrets Book?

And Ya, the book is not for EVERYONE.

Expert Secrets is the perfect book for entrepreneurs, coaches, consultants, influencers, and anyone who wants to monetize their knowledge and expertise. If you are a business owner looking to establish yourself as an authority in your field, this book is your roadmap to success.

Here are some groups of people who may benefit from reading Expert Secrets:

1. Entrepreneurs who want to monetize their expertise and knowledge
2. Coaches, consultants, and influencers who are struggling to turn their passion into a profitable business
3. Business owners who want to establish themselves as an authority in their field
4. Marketing professionals who need expert-level marketing strategies to take their business to the next level
5. Creative professionals who want to monetize their skills and expertise
6. Non-profit organizations who want to increase their reach and impact
7. Start-up founders who want to build their brand and attract customers
8. Authors who want to monetize their expertise through book sales
9. Speakers, Bloggers, and Podcasters who want to monetize their speaking engagements, blogs, and podcasts

On the other hand, here are some groups of people who may not find Expert Secrets book as useful:

1. Individuals who are not interested in entrepreneurship or building a business
2. People who are not interested in monetizing their knowledge and expertise
3. Those who are not open to learning new marketing techniques
4. Those who are looking for a quick fix or get-rich-quick scheme
5. People who are not willing to put in the work required to build a successful business
6. Those who have already made a successful business have a strong understanding of marketing and sales strategies.
7. Those who do not have any expertise or knowledge to share

Expert Secrets Pros And Cons

Pros

• The Book Is Free: One advantage of “Expert Secrets” is that it is available for free, making it accessible to a wide range of people who may not have the resources to invest in expensive marketing courses.
• Valuable Bonuses: Along with the free book, readers can access a range of valuable bonuses, such as free webinar video training, slides, and other resources that help learners achieve optimal results.
• Expert-level marketing strategies: Brunson provides actionable insights, methods, and techniques for monetizing your expertise which can help you build a profitable business.
• User-friendly and engaging style: The book is written in an accessible and easy-to-understand language. Brunson keeps the readers engaged by providing real-life examples, stories, and case studies that illustrate the concepts and methods discussed in the book.
• Step-by-step guidance: The book walks you through every step necessary to create your expert business. It is like having Russell Brunson as your personal business coach.
• Transformational business mindset: Brunson helps cultivate a transformational business mindset in readers, inspiring them to take action, think creatively, and overcome self-doubt and fear to become successful.

• Practical advice: Brunson provides practical advice on overcoming common business challenges, such as closing deals and establishing your brand’s authority in the market.

Cons

• Steep learning curve: Some readers may find the book challenging due to its highly detailed structure and expert-level marketing strategies. It may require time and effort to grasp and execute the book’s concepts fully.

• It’s not a one-size-fits-all solution: While this book has strategies that work for many different types of businesses, it may not fit all business models.
• The book can be overwhelming for those who are new to marketing and entrepreneurship.
• The book may not provide enough detail on some topics, leaving readers seeking additional resources.

For example, in Secret #1, Russell Brunson mentions the “Attractive Character” term – a tactic for attracting dream customers to the front of your sales funnels.

However, readers must read his other book – Dotcom Secrets to learn more about this concept.

Expert Secrets Book Review: What Will I Learn from The Book?

This book has expert-level strategies to help you create a captivating offer and establish your authority in your industry. 

Plus, it shares practical advice on solving common business challenges like closing deals and building your customer base. 

But wait, there’s more! 

“Expert Secrets” is backed up with real-life examples, stories, and case studies that will make even the most boring topics sound exciting.

Now, don’t get me wrong – there is a bit of a learning curve. But fear not! Brunson’s step-by-step guidance will easily take you through the process of creating your expert business.

Section One: Creating Your Mass Movement

To become an expert, you need to find your voice and create a mass movement.

While Clickfunnels is a great tool for building sales funnels online, many alternatives exist to help you do it at a lower price and get the same result.

But how did the company grow from 0-100 million dollars in just 3 years and has around 100,000 active members monthly?

The software itself is boring! 

Russell Brunson is not selling software, he created a MOVEMENT.

In section one, the book will introduce with you the three core elements helped businesses build a mass movement:

• Expert or Guide
• New Opportunity
• And a Future-Based Cause

If you put it into the Value Ladder, we have the mission like this:

We Help [Dream Customers] to Achieve [Result] Through [New Opportunity]

Becoming The Expert

First, we need to attract your audience and then lead them where they want to go. To do this, you must grow into an expert – SO you can become a leader or a guide.

That’s why Russell lead us on the journey, where we travel through The 5 Phrases To Become An Expert:

1. The Dreamer (It Starts with a Spark)
2. Taking on the Identity of the Reporter
3. Building Your Own Frameworks
4. Work for Free Serving Your Future Dream Clients
5. Becoming an Expert

Following those steps doesn’t make you become a leader overnight, but it’s crucial. Start sharing your message and make it consistent so you can find your voice and build a tribe.

Next, Russell will guide you on “how to create and teach your frameworks” to the market, following 4 steps:

• Step #1: Share how you learned it or earned it
• Step #2: Share the strategy (What you do)
• Step #3: Teach the tactics (How you do it)
• Step #4: Show them how it works for others

If you want to learn deep dive into the marketplace, the book has a whole chapter for finding the niches.

At this point, this book stands out because Russell will show you the popular mistakes people make and how to avoid them.

If you’re a beginner or struggling to sell online, study this chapter like it’s your ex’s social media profile. 

Trust me, you don’t want to end up in someone else’s blue ocean niche. Instead, create your own category and become the category king.

The New Opportunity (Your Offer)

The second stage of becoming an expert is creating your new opportunity. In this chapter, he will show you how to create an irresistible offer that will make your customers beg for more. 

And trust me, I’ve scoured the internet for other methods, but none come close to Russell’s approach.

Our goal is not to fix what’s not working. Our goal is to replace what’s not working with something altogether different

Russell Brunson

He shows you reasons why trying to improve someone else’s product or service will make it much harder to sell. You must avoid it at all costs.

Next, he introduces with us a new concept called “status” – The only thing that causes people to move toward or not move at all.

Finally, get ready for the “aha” moment! 

Russell reveals the secret behind the success of new opportunities. And the best part? He’ll give you the 4 simple steps to create your own! 

• What is the result your dream customers are trying to achieve?
• What is the “vehicle” they are currently using to try to get that result?
• The opportunity switch
• The opportunity stack

The Future-Based Cause

The final stage of becoming an expert is to create a future-based cause.

Our job as experts is to craft a vision that resonates with your audience and convince them that it can be realized.

• Step #1: Launch your “Platform” to be your dream customer’s guide to the result
• Step #2: Give them an identity shift
• Step #3: Create minestrone awards that pull people toward the result (journey of achievement)
• Step #4: Unite with a social mission (Journey of transformation)

Section Two: Creating Belief

Establishing a belief in a product or service is particularly important for businesses operating in crowded, competitive markets. 

In such markets, there is often little differentiation between one product or service and another, so companies must find ways to stand out and create a compelling reason for customers to choose them over their competitors.

According to Russell Brunson:

“If something wasn’t working in your funnel, it always the hook, story, or the offer”

This section is all about helping you increase the perceived value of your offer by using the story. It covers essential topics such as:

• The Epiphany Bridge
• The Hero’s Two Journeys
• The Epiphany Bridge Script
• The Four Core Stories

Believe me, nothing else you can do will impact your offer more than mastering the art of story selling. 

So, if you want your business to stand out in a crowded market and create a loyal customer base, you must learn how to tell compelling stories that resonate with your audience.

Section Three: 10X Secrets: One-To-Many Selling

If you’re in the education industry and selling online courses, training programs, or e-learning platforms, then One-To-Many Sell is definitely a skill you want to master.

In this section, you’ll know how to craft and structure your presentation in a way that SELLS.

Plus, we’ve got a really cool tool called the “Perfect Webinar Script” (or Perfect Webinar Framework) that was created by Russell after years of testing and tweaking.

You could use it for:

• Speak on the stage
• Ads
• Laning pages in your funnels
• Live or automated webinar
• Facebook or Instagram live
• Youtube
• Podcast
• And so much more

It’s the SAME script Russell used to make over $3M in sales in 90 minutes presentation.

Russell goes through the three core phrases of putting together a webinar to get the best result:

• The Big Domino: The one thing when knocking that down, all the other dominos would either fall down or become irrelevant
• The Three Secrets: Break your customer’s false beliefs and rebuild them into new beliefs – your potential customers ready to take action
• The Stack and Closes: Persuade to act on your offer

With clear explanations and easy-to-follow steps, he teaches readers how to leverage powerful concepts like Epiphany Bridge Origin Story, Breaking and Rebuilding Belief Patterns, Stack Psychology, Trial Close, and Mini Close to craft a compelling and effective webinar.

Section Four: Becoming Your Dream Customer’s Guide

Alright, let’s dive into the last section of the Expert Secrets book.

He explains that dream customers struggling to succeed in a red ocean often feel like they are swimming among a sea of sharks without any help or guidance.

They tried everything, but it hasn’t worked.

As an expert, your job is to guide and lead them through the challenges to achieve their desired results.

This chapter is about weaving your newfound presentation skills into different funnels. It’s all about creating a seamless customer journey through storytelling and strategic funnel building.

In short, presentations are about telling stories, and funnels are about creating a customer’s journey. 

Here are all topics he discussed:

• Your Dream Customers Two Journeys
• Testing your presentation live
• The Perfect Webinar Shortcut
• The 5-minute Perfect Webinar
• Plugging Expert Secrets into Your Value Ladder

Expert Secrets Pricing: How much does Expert Secrets cost?

Expert Secrets book costs you $0 +$ 9.95 for shipping and handling in the US ($19.95 for International). It’s also available on popular booksellers like Amazon, Barnes & Noble, and HudsonBooksellers.com.

NOTE: Expert Secrets has been translated into several languages. So, if you’re not in the US, I recommend you check your local bookstores first to get the book faster.

What if the book is unavailable in your country, or you want to enhance your experience?

Grabbing the book from the official website right here, so you can get it for free and receive valuable bonuses from the author. It’s CHEAPER than other ways.

If you’re like me and don’t want to wait until the book ship, there IS a really cool upsell after you claim your free book, where you can add the audiobook to your order.

Besides, Amazon Kindle is also a great option.

What Bonuses Come With Expert Secrets?

If you’re considering purchasing “Expert Secrets” by Russell Brunson, you’re in for a treat. This book is packed with valuable information and includes a range of bonuses that can help enhance your experience and take your business to the next level.

Let me give you the scoop on what you’ll get:

Bonus #1 – Expert Evolution

In this video training, Russell Brunson lays out five key steps for finding your voice and establishing yourself as an expert in your industry. 

And that’s not all! 

You’ll also learn some insider secrets for creating your frameworks and teaching them to others in a way that’s easy to remember and implement in their lives.

This bonus is important because it can help you stand out from others in your field and create a unique point of view that your audience will truly appreciate. 

Plus, it’s a great complement to the Expert Secrets book and will help cement its concepts even more firmly in your mind.

Bonus #2 – Hook, Story, Offer

This video is PRICELESS!

The “Hook, Story, Offer” framework can help you build better funnels, fix flopping ones, and finally know with absolute certainty how to get your funnels working.

I know what you’re thinking – “How does this help me stand out from others and create a unique point of view?” 

By using this framework, you’ll craft a compelling story that hooks your audience and keeps them engaged. And let’s be real, who doesn’t love a good story?

This bonus is important because it gives you a step-by-step approach to creating offers that stand out and help you differentiate yourself from your competitors. 

Plus, it goes hand-in-hand with the concepts outlined in the Expert Secrets book, which makes it even more valuable for growing your business.

Bonus #3 – The Perfect Webinar Slides

This is a collection of professionally designed and tested presentation slides that Russell Brunson has used to generate millions of dollars in sales through webinars. 

• The Perfect Webinar Slides help you create professional webinars that align with your brand and message. You get:
• Professionally designed slides
• Video training by Russell Brunson on how to use the slides effectively
• Step-by-step guidelines on crafting your offer, structuring your presentation, and connecting with your audience
• Easy-to-customize slides

Overall, I highly recommend the Perfect Webinar Slides bonus to anyone looking to increase their webinar conversion rates and take their business to new heights. 

It’s suitable for entrepreneurs, marketers, and business owners looking for an effective way to connect with their audience and drive sales through webinars.

Bonus #4 – The 5-Minute Perfect Webinar

What if you sell physical products? Can the Expert Secrets approach still work for you?

Absolutely!

And this is where the “5-Minute Perfect Webinar” bonus comes in.

Jaime Cross owned a skincare company selling handcrafted lotions and soaps at farmers’ markets.

She has taken Russell Brunson’s Perfect Webinar Script and created a mini version of it, which works particularly well when selling physical products.

This bonus includes the video presentation of Jaime’s talk at the Funnel Hacking Live event and the video of Russell interviewing her.

During 30 minutes, you’ll learn how to structure and use the 5-minute Perfect Webinar Script in your businesses (even if you’re an eCommerce seller)

This script works great for:

• Facebook Live to drive people into your funnels
• Low ticket product sales page (price less than $100)

If you want to sell physical products but don’t understand how the Perfect Webinar could work for you, then give it a try to the 5 Minute Perfect Webinar.

Bonus #5 – 30 Day Expert Secrets Challenge

Finally, the “30-Day Expert Secrets Challenge” is the perfect way to put everything you’ve learned into practice. This workbook guides you through three key essential strategies for any successful business:

• Creating your movement
• Teaching your frameworks
• And utilize the 3 core markets or desires to attract your dream customers.

By completing four easy-to-follow steps daily, you’ll be well on your way to creating a powerful message and attracting your dream clients.

So there you have it!

With these amazing bonuses, you’ll have all the tools you need to take your business to new heights.

What is the Expert Secrets upsell, and should I buy it?

If you’re familiar with Russell Brunson, you won’t be surprised that he offers multiple irresistible upsells after purchasing the Expert Secrets book. Here are all the upsells:

• Order Bump: Expert Secrets audiobook – $37
• Order Bump #2: 2-Day video record Expert Secrets live event – $97
• OTO #1: The Funnel University – $147
• OTO #2: The Funnel Accerelator Action Pack includes: The Funnellogy training, One Funnel Away Challenge, and the Secrets Trilogy Boxset – $297
• OTO #3: Video Marketing Toolkit – $197

Remember that whether you decide to purchase the upsells or not, it shouldn’t affect your reading experience.

The book itself provides valuable insights and strategies to help you become experts in their field and monetize your knowledge.

What are the alternatives to Expert Secrets?

Regarding marketing and building a successful brand, tons of books are out there, right? But let me tell you, Expert Secrets by Russell Brunson is one-of-a-kind.

It differs from your average marketing book, which offers basic insights into strategies and techniques. Expert Secrets takes a unique approach you won’t find in any other book.

However, exploring different perspectives is always great, right? 

If you’re interested, I can recommend other marketing books that complement Expert Secrets in diverse ways, offering ideas on approaching marketing from different angles. 

1. Blue Ocean Strategy: How to Create Uncontested Market Space and Make The Competition Irrelevant

By Roger Wayne, W. Chan Kim, and Renee Mauborgne.

Blue Ocean Strategy is a famous marketing book. It involves identifying and exploiting untapped and creating uncontested market spaces. The book encourages businesses to focus on creating new products or services rather than competing in current markets with other companies.

I believe Blue Ocean Strategy is great for supporting the content presented in the Expert Secrets book.

In the first Expert Secrets section, Russell Brunson repeatedly refers to the Blue Ocean Strategy, highlighting its effectiveness in creating a distinct and unique brand.

Learning deep dive into Blue Ocean Strategy helps you avoid fighting in the “Red Ocean,” so you can better profit margins, reduced competition, and the ability to establish yourself as the industry leader.

2. Building a StoryBrand: Clarify Your Message So Customers Will Listen

By Donald Miller

Building a StoryBrand is an excellent alternative to the Expert Secrets book for businesses looking to clarify their message and communicate effectively with their target audience. 

The book’s unique approach to storytelling can benefit businesses of all sizes and industries, providing a clear path to building a successful brand. 

By developing a compelling brand story that resonates with their customers, businesses can build a loyal fan base and grow their business effectively.

It’s important to think of these resources as complementary rather than competitive. 

Both books offer unique insights, and learning from both can offer a more comprehensive understanding of building an effective marketing strategy.

In short, if you want to learn more about different frameworks to help you connect with your dream customers, and create your stories, pick the Building a StoryBrand book.

3. $100M Offers: How to Make Offers So Good People Feel Stupid Saying No

By Alex Hormozi

One of the key takeaways from the Expert Secrets book is the importance of offering your dream customers a “New Opportunity.” 

By doing so, you can effectively convert them from leads to loyal customers through a well-crafted sales funnel. But that’s not all – another key strategy is building a “stack and closes” for your webinar.

WANT TO MAKE IT BETTER? Check out the $100M Offers book. 

This book provides a clear and actionable methodology to help marketers create a killer offer to drive conversions and increase revenue.

With a good offer, you can:

• Speak directly to your target audience’s needs and desires, and you make it easy for them to see the value in what you’re selling.
• Stand out from competitors.
• Create a sense of urgency.
• Address objections and concerns.
• Increase conversions and sales.

4. Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

By Gary Vaynerchuk

Like Expert Secrets, Jab, Jab, Jab, Right Hook recognizes the importance of storytelling in marketing. However, this book emphasizes understanding the nuances of each social media platform and tailoring content to fit the specific audience and platform. 

Vaynerchuk provides practical insights and examples to help marketers create engaging, shareable, and effective content.

Expert Secrets, on the other hand, focuses on creating a successful and profitable brand by identifying the unique value proposition of the product or service and crafting a compelling message that resonates with the target audience. 

While the book touches on social media strategies, its primary focus is on creating a personal brand and leveraging tools like webinars and funnels to drive growth.

Both books have different focuses, and they have their strengths and weaknesses. However, they can complement each other to provide a more comprehensive and effective approach to growing a business through social media and expert positioning.

5. One to Many: The Secret to Webinar Success

By Jason Fladlien

Are you ready to take your webinar game to the next level? Look no further than “One To Many” by Jason Fladlien, the renowned “100 Million Dollar webinar man.”

This comprehensive guide delves into the psychology of sales and how it specifically applies to the world of webinars. But don’t let the title fool you – the principles can be applied to one-on-one relationships and self-promotion as well.

Pair “One To Many” with the phenomenal “Expert Secrets” for the ultimate duo. With the knowledge gained from both books, you can create captivating webinar presentations and scripts that will take your business to new heights.

Expert Secrets – Frequently Asked Question

Conclusion

Expert Secrets so far is a must-read book for entrepreneurs in various industries such as authors, coaches, consultants, or e-commerce sellers.

You get over 10 years of Russell’s experience in your hand at a few bucks and grow your audience faster. Moreover, you’ll position yourself differently from competitors in the market so that you can sell more.

Don’t let the haters discourage you. You have nothing to lose. Russell offers a risk-free 30-day money-back guarantee if you’re not satisfied with the book, and you don’t even have to ship it back. 

For maximum results, we recommend reading the other books in the Secrets Trilogy series – Dotcom Secrets and Traffic Secrets.

The only caveat? If you’re in a brick-and-mortar business, this may be a challenging read – but not because it’s ineffective; simply because it’s harder to implement.

So, this ends my Expert Secrets book review. I need a coffee…

Read more:

• 12 Best Sales Funnel Books Any Entrepreneurs Must Read
• Dotcom Secrets Review: Everything You Should Know Before Buying
• Traffic Secrets Review: Unlimited Traffic Blueprint?